UPDATE: This article was created following the 2020 pandemic. Click here for a more recent take of this topic.

Founders are asking us if they should hold off selling in the pandemic. Surprisingly, the answer has more to do with the dynamics of their business than outside factors...

Understanding the Dynamics of Your Business During the Pandemic

Founders across the board are grappling with the question of whether or not to sell their business during the pandemic. While it may be tempting to hold off and wait for things to settle a bit, the answer to this question may have less to do with external factors and more to do with the flow of the business itself.

One of the main things to consider is the current financial state of their business. Are they growing or stagnate? Are they struggling to keep up with demand or facing large declines in revenue? These things can greatly impact the choice to sell, as thriving businesses may command a higher price than one that is struggling.

Another key thing to think about is the industry you operate in. Some industries, like healthcare and technology, have seen more favorable conditions for selling during the pandemic. On the other hand, areas like hospitality and travel may see serious hurdles and reduced demand, making it harder to attract possible buyers.

It's also vital to think about the potential impact of the pandemic on the future of your business. Will the pandemic have a long-term impact on the industry or market? Is there potential for growth or continued success in the future? These can impact the selling price and overall viability of the business.

At the end of day, market conditions and economic stability are important, but the internal flow of the business itself should also be looked at when making this choice. By carefully considering these, founders can make better, more informed choice about whether or not to sell their business during such uncertain times.