The Funnel, Ep. 6: How Long Does Selling Take?
Many business owners underestimate how long it takes to sell a company. Even founders with simple structures or clean operations are often surprised by the timeline once the process begins. In this episode of The Funnel, Kirk explains what actually drives deal timelines and how different paths—unsolicited offers versus a full market process—change the schedule. He also outlines how preparation, diligence, and negotiations affect closing speed. Watch the video below to understand what to expect and how to plan.
In this episode of The Funnel, M&A advisor Kirk Michie explains how long it typically takes to sell a business and why founders often underestimate the timeline. Many owners assume their transaction will be simple due to business structure or limited complexity, but most deals follow a similar sequence regardless of size or industry.
Kirk outlines two common paths. Responding to an unsolicited offer can move quickly, sometimes closing in as little as 90 to 120 days if pricing and terms align. A fully marketed sale process, however, usually takes longer—often four to nine months, and occasionally closer to a year. Preparation alone can take 30 to 90 days, followed by buyer outreach, negotiations, and due diligence. Once a letter of intent is signed, exclusivity and heavy diligence typically last another 90 to 120 days.
This episode helps founders understand sell-side timelines, deal planning, due diligence duration, and exit readiness. For business owners considering an exit, the video provides a realistic framework for setting expectations and planning ahead.
