Predatory Buyer Behavior: Gaslighting
We're seeing an increase in founders coming to us with erroneous and manipulative information from buyers, and in any other area, you'd call it "gaslighting". When a buyer tells you they know the market and they've done lots of deals, and the value of your business is X to Y or that it would trade in a range of A to B times EBITDA, be skeptical. They're rarely as savvy as they project and, in any case, they definitely don't have your best interests in mind.
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