Efficiency Sells: How Great Ops Boost Your Valuation

Most founders know revenue matters when selling—but what about your operations? In this video, we break down how efficient operations can command a premium valuation, even over competitors with higher revenue. Learn why smart buyers care more about margin, metrics, and operational strength than just top-line growth.

Efficiency Sells: Why Operational Excellence Drives Higher Valuations

When it comes time to sell your business, buyers aren’t just looking at how much you make—they’re looking at how well you run. EBITDA, or earnings before interest, taxes, depreciation, and amortization, serves as a common metric for deal valuation, but what truly boosts that number is operational efficiency.

A business with solid margins, clear KPIs, and professionalized systems often sells for more than a larger but poorly run competitor. Why? Because efficient operations signal less risk, faster growth potential, and better returns on investment.

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